Courtesy of the Yoshimura website

YOSHIMURA’S PHILOSOPHY

To this day - everything we do revolves around building fast machines and winning races. What motivated Pop’s Yoshimura over 50 years ago is the exact same thing that motivates us today. Racing and winning. There is no other endeavor that any of us would rather be engaged in.

How do you explain the special feeling that racing gives to all of us? It is impossible to describe to those who have not experienced it. Being at the track, hearing the sweet song of a finely tuned racing engine at full-chat is music to our ears. Through our products, we try to impart this emotion to our customers.

All of our products are the result of knowledge learned from racing. Cost considerations, scrimping on materials, none of that will do. We live in a rarified and absolute world of winning races at the highest levels of competition. To survive here, you have to have a very sharp and narrow focus.

In creating our products, just as in preparing a Superbike, we have a very clear philosophy. Bring the skills, knowledge, and passion of racing into everything we make. By staying true to this mind set, the rest is easy.

Racing:
This is the force behind everything we do. If we were in this just for the business, we wouldn't be putting so much effort in our racing program.
Yoshimura is a "Core" company that has a crystal clear philosophy. It is through racing that we can develop and test new products at the harshest environment.

R&D:
An off-shoot of racing, we spend countless hours a year involved in research. The research is used to develop race bikes and then to take this knowledge and develop products for the consumer.
The R&D guys are constantly developing new parts while simultaneously refining existing one. It is not surprising to find them working late into the night and weekends.
With all the state-of-the-art equipment at Yoshimura, it might just be enjoyable to work all those long hours.

Exhaust System Manufacturing:
Yoshimura is the largest sportbike aftermarket pipe manufacturer in the world. We ship out thousands of pipes each month to customers all around the world. Over the many years we have been in business, our reputation has driven sales to the point where we are the industry leader.

Hard Part Manufacturing:
Years ago we decided that to win we needed to manufacture our own components. Stock wasn't an option. Hand made "works" parts were inconsistant in specification and quality at times. As a result, about 25 years ago we started building all of our own CNC parts in house. Since then, we have added numerous products such as rearsets, triple clamps, engine components, etc. As with all of our products, Yoshimura hard parts are unparalleled in quality and performance.

Questions? Contact us.